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Lily of France Thong

What sexy secret is hidden inside this low-key capsule-like package? As a result of Los Angeles' ban on nude public swimming, THE THONG represented early unisex swimsuits in the USA. This swimwear, which seemed shocking at first, gradually became a common piece of underwear and is now widely manufactured. The thong reveals, among other things, the struggle between sexual liberation and public politeness and how it can affect people's vestimentary choices.

Stories

  • Revealing the Thong

    story by FENG Baoqi, LUO Qibu, WANG Guanqi, WANG Zhehao, ZHANG Lingxiao.

    This thong is even more revealing than you might expect. From its design to its material, manufacturing company, and even the decorations on its packaging, it represents avant-garde unisex designs, new fabrics, and a series of social movements. Let's lift the veil on this thong!

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